MIPTV today announced that Mark Endemaño, industry transformation expert, global studio veteran, and leading industry consultant will give the opening keynote at the forthcoming MIPTV Spring International Television Market in Cannes 8-10 April 2024.

Speaking from the Riviera Stage in the Palais des Festivals on Monday 8 April at 11.00, the findings will draw on Endemaño’s 25 years of experience across Media, Entertainment and Technology sectors and build on insights outlined in AlixPartners Predictions Report 2024 titled ‘Appetite For Disruption’ with new research.